Boat Lifts, Docks, Repairs Parts and Accessories!
NEW Canopy Covers
About is a leading e-retailer specializing in boat lift and boat dock products for various marine applications. We are located in Martin, Michigan, but market and sell our products on a global scale.

We offer a full line of waterfront equipment, parts, and accessories from a wide variety of manufacturers. With a broader range of products and more detailed information than most others in our industry, has quickly become the “go-to” place on the web for boat lift and marine products.

We believe that it is our customers who put us on the map and keep us there. In keeping with this attitude we strive to give you the information you need to get the product you want, regardless if it ends in a sale for us. Placing a call to one of our agents gets you to someone with in depth knowledge of and a desire to inform you about your options, never steering you toward a product you don’t really need to make a sale. operates in an industry that is constantly evolving and we strive to keep our knowledge of those changes current, giving you the benefit of our position as one of the leading retailers of boat lifts and marine products. If you are a veteran of life on the water or new to the scene, our staff can assist you in either updating your existing waterfront equipment or help you choose the right product for your needs. We offer a wide variety of boat lift types and styles as well as the accessories and replacement parts that keep your lift in operation. If you are in the market for a new dock or need replacement parts for a dock you already have, we can help with that too. With a broad inventory of additional waterfront accessories we are certain that we have what you’re looking for, as well as a few things you may not have been aware of.


We strongly believe that great service doesn't only begin with helping you find a product that matches your needs, but also providing you with any assistance needed once your product arrives and in the years that follow. We operate according to an ethic based on service and we stand by the products we sell, adding personal experience with the products to the equation, giving you the benefit of real life, beyond the sales pitch. With an "A" rating with the BBB and countless positive customer testimonials and reviews, we offer you the peace of mind that you may not be able to find elsewhere. Whether you’re a contractor or someone just looking to add a dock or hoist to your lakefront, our knowledgeable and courteous staff looks forward to assisting you with your needs.

Thank you very much and have a great day!

595 11th Street Plainwell, MI 49080

Phone: 866-942-6349

Fax: 866-942-6349