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Privacy Policy ("BLD") values its customers and respects their privacy concerns. This privacy policy describes our privacy practices for BLD. By visiting BLD at, you are agreeing to the terms of this Privacy Policy. If you do not agree with any terms or practices described in this Privacy Policy, please do not use the web site.


To assist you in reading our Privacy Policy, we have provided answers to the following frequently-asked questions:


We do not require that you provide any personal information to access BLD. In general, you can visit BLD and view its content while remaining anonymous by not providing any personal information. In some cases, when you visit BLD, we may, through the use of "cookies" (which are described in greater detail below), automatically collect information about you that does not identify you individually. Examples of this type of information include: the type of Internet browser you are using; the type of computer operating system you are using; the domain name of your Internet service provider; and the website from which you linked to our web site.


We do not collect personal information about you (such as your name, address, telephone number or email address) unless you provide it to us voluntarily. We collect personal information from you through BLD only when you: (1) purchase a product from BLD; or (2) register for a account on our site; or (3) submit an email on the "Contact Us" page of the web site; or (4) when you post a testimonial, feedback review or make comment on a product or service on our website. If you place an order, we collect order information (including your name, shipping and billing address, email address, telephone number and credit card information) to process your order. If you send us an email from the "Contact Us" page, we will have a record of your email address and any other personal information you provide to us in the body of the email.


When you view our website, we may store some information on your computer. This information will be in the form of a "cookie" or similar file. "Cookies" are alphanumeric identifiers that are transferred to your computer's hard drive through your Internet browser. Cookies enable the web site to recognize your browser and to remember your account information and password information when you visit the web site and to tailor our web site to better match your interests and preferences. They also make shopping online more convenient for you (for example, by allowing us to store items in your shopping basket between visits). With most Internet browsers, you can erase cookies from your computer hard drive, block all cookies or receive a warning before a cookie is stored. Please refer to your browser instructions or help screen to learn more about these functions. If you choose not to accept cookies, you should be aware that you may not be able to experience the full functionality of the web site.


Our purpose for gathering personal and non-personal information is to: (1) supply products or services you have requested; (2) provide customer service; (3) provide information in response to your request; (4) enhance your online experience by understanding you better and tailoring our offerings to your preferences; (5) make you aware of new products or offers in which you may be interested; to manage your account and subscriptions; (6) to facilitate payments; (7) to prevent fraud as may be required by applicable law and regulation.

For example, we may use such information to send you email or direct mail with news and information on new content and features of BLD and new products and services BLD offers. Use of any of the services on the web site is entirely voluntary; however, if you do not provide the personal information requested by us, we may elect not to make the related services available for your use. We do not combine any non-personally identifiable information collected through cookies with any personally identifiable information you provide to us.

When you purchase a product from the BLD website, we offer you the opportunity to opt-out of receiving marketing communications. By checking "No" in the applicable box on our on-line order form, your email address and street address will be identified accordingly in our database. You will not receive promotional mailings from us, and we will not include your name or street address on our rental list. Note that if you originally indicated that you would like to receive marketing communications, and do not want us to contact you in the future, please see Opt-Out below.


We may share or disclose your personal data for the purposes set out in the sections above to third parties. These third parties include:

  a. Service Providers - such service providers may include:

  • merchant banks for authorizations and approval, in order to process your credit card information to complete your orders/transactions. This process is protected by enhanced security.
  • third-party companies to perform functions on our behalf e.g. sales tax calculations and compliance, order fulfillment, package delivery, marketing assistance, postal and email delivery, customer service, data analysis, and credit processing; and
  • IT cloud and hosting providers.

  b. Advisors - such advisors may include legal, financial, business or other advisors

  c. Other users of the site - personal data that you voluntarily make available publicly such as by a product review, comments, faq question or testimonial will be shared with other users of the site.

  d. Third parties as required by law or regulation - We may disclose your personal data as required by law or regulation, and when we believe that disclosure is necessary to protect our rights and/or comply with a judicial proceeding, court order, or legal process served on BoatLiftandDock


Our website is intended for use by adults only. BoatLiftandDock does not sell products intended for purchase by children and We do not knowingly collect, use or retain any personal information from visitors to our web site who are under the age of 18. In addition, we will delete any records of such personal information that come to our attention. If it comes to your attention that your child under 13 has provided any personal information to the web site, we invite you to notify us so that we may delete the information from our records and discontinue any related features or services.


We do not intend to allow children under 13 to register with the web site. However, parents should supervise their children's online activities and consider using parental control tools available from online services and software manufacturers that help provide a kid-friendly online environment. These tools can also prevent children from disclosing online their name, address and other personal information without parental permission. For additional information about parental control tools, please consult the Direct Marketing Association website at


If after providing personal information, you no longer wish to receive any materials, offers or correspondence from BLD or if you wish to have your name and street address removed, please send an email to indicating your preference to "unsubscribe" and we will promptly remove you from our lists. Please be sure to include your name, street address and email address in your email.


We take appropriate steps to protect all information you share with us. All personal and purchase information is protected by a secured network accessible only to our webmaster. Your credit card information is protected during an online purchase transaction by secure server software (SSL).


BLD may provide links to other web sites on the Internet, some of which may display our logos, our products or other content. These web sites may have their own privacy policies, and all of these web sites and their privacy policies are independent of this web site and this Privacy Policy. By providing access to third party sites or advertisements, we are not endorsing the products or services provided by the owner or operator of such web sites. Consequently, we will not be responsible for the accuracy, relevancy, availability, reliability, copyright compliance, legality or decency of material contained in third party web sites linked to this web site. We strongly encourage you to make whatever investigation you feel is necessary or appropriate before proceeding with any online or offline transaction.


We welcome comments and questions on this Privacy Policy. Please send an or write to us at the following address:
595 11th St
Plainwell, MI 49080



We reserve the right to change this privacy policy at any time. Any changes will be posted here and will be effective immediately upon posting. We encourage you to visit this area frequently to stay informed.


This privacy policy was last updated on 11/07/23.

595 11th Street Plainwell, MI 49080

Phone: 866-942-6349

Fax: 866-942-6349